Hyundai & Maruti, set on a pricey path!

Country’s leading automobile manufacturers Maruti and Hyundai have upped their prices on select models by up to Rs.12,000 and Rs.3,500, respectively, with effect from February 1, 2007. The hike comes as a consequence of the rising input costs. Some part of the revenue (obtained from the hike) will go towards better dealer margins, which in turn will aid better customer service. At Hyundai, the price hike has been restricted to Santro which will get expensive by Rs.1,000. On the other hand, all major models of Maruti, including the newly launched Zen Estilo, will get dearer.

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Source : IIPM Editorial, 2006

An IIPM and Management Guru Professor Arindam Chaudhuri's Initiative

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