In comes Stanford John...
Donahoe has his own ideas to take Whitman’s legacy to the next level
Very rarely does one come across leaders, who not only dramatically
transform fortunes of companies, but most interestingly, come on board with a pre-decided tenure! One such leader who beautifully joins the league is the sterling 52-year-old CEO of eBay Inc. – Margaret C. Whitman. When she took on the scepter of CEO in 1998, she made it very clear that a decade is a fairly good time for a CEO at the helm of a company. And her resignation comes precisely after ten years on March 1, 2008. “It’s important that new perspectives & new eyes come to the company. It’s tough to stay fresh, no matter who you are,” admitted Whitman on January 24. She will be replaced by John Donahoe, currently President of eBay Marketplaces, effective March 31, 2008. Ironically, the contrast between the two perhaps could not have been more striking, far beyond the Harvard-Stanford face-off (Meg is a Harvard alumnus & John is a Stanford graduate).
While Whitman has almost always tackled corporate growth issues using macro-strategies, John – who was the worldwide MD of Bain and Co. for five years before joining eBay in 2005 – has more or less focused on micro-process issues. Consider this. When, in 1998, eBay suffered debilitatingly due to lack of funding, Whitman initiated a massive IPO to fund its expansion plans. Her acquisition of online payment service PayPal in 2002 for $1.5 billion gave a much required boost to eBay, & consolidated its stranglehold in online auction business. In 1998, the 30-employee-strong eBay had a meagre 5,00,000 registered users. Today it has a mind numbing 83.2 million active users & $7.7 billion in revenue. With 15,000 employees & growing, it is the world’s largest e-commerce site.
John’s has a more customer focussed agenda, which includes upgradation of the site, revision of fee structure (he wants to lower the fees paid by people to list items & raise commission that eBay would earn on successful sales), and increasing search exposure for sellers with best buyer-satisfaction ratings. John prophetically commented, “Sellers that describe items accurately, ship on time & ship at a fair price will enjoy preferential pricing & discounts... this will significantly improve the buyer’s experience overall.”
Even the much praised Whitman has had her share of gut hits, notable being her open gamble to acquire Internet telephone service Skype last year for $2.6 billion. Skype did not generate expected revenues; worse, as its value fell, eBay had to write down a killing $1.4 billion. In fact, despite eBay seeing profits rise radically from 2004 to 2006 ($7.84 to $11.26 billion), Morgan Stanley quoted to B&E that the Skype acquisition was one of the chief reasons for a tremendous fall in eBay’s 2007 profits of $3.48 billion. Even Skype’s user and operating metrics decelerated across the board for the fifth consecutive quarter on December 31, 2007. Still, as Whitman announced her exit, eBay’s share value dropped almost instantly, dropping 6.1% to $27.18 before closing on January 25, 2008 at a 52-week low of $26.83, though Whitman did say of the new CEO Donahoe, “I’m extremely confident in John’s skills and the abilities of his veteran management team.”
They say it’s tough to become number one, but tougher to stay there! While Whitman has already showcased her cutting edge competitive skills to bring eBay to numero uno position in e-commerce, one wonders how much ‘tougher’ will John allow it to get to keep hold of that position! We don’t think it’ll take a decade for us to know that, eh!
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
Very rarely does one come across leaders, who not only dramatically
transform fortunes of companies, but most interestingly, come on board with a pre-decided tenure! One such leader who beautifully joins the league is the sterling 52-year-old CEO of eBay Inc. – Margaret C. Whitman. When she took on the scepter of CEO in 1998, she made it very clear that a decade is a fairly good time for a CEO at the helm of a company. And her resignation comes precisely after ten years on March 1, 2008. “It’s important that new perspectives & new eyes come to the company. It’s tough to stay fresh, no matter who you are,” admitted Whitman on January 24. She will be replaced by John Donahoe, currently President of eBay Marketplaces, effective March 31, 2008. Ironically, the contrast between the two perhaps could not have been more striking, far beyond the Harvard-Stanford face-off (Meg is a Harvard alumnus & John is a Stanford graduate).While Whitman has almost always tackled corporate growth issues using macro-strategies, John – who was the worldwide MD of Bain and Co. for five years before joining eBay in 2005 – has more or less focused on micro-process issues. Consider this. When, in 1998, eBay suffered debilitatingly due to lack of funding, Whitman initiated a massive IPO to fund its expansion plans. Her acquisition of online payment service PayPal in 2002 for $1.5 billion gave a much required boost to eBay, & consolidated its stranglehold in online auction business. In 1998, the 30-employee-strong eBay had a meagre 5,00,000 registered users. Today it has a mind numbing 83.2 million active users & $7.7 billion in revenue. With 15,000 employees & growing, it is the world’s largest e-commerce site.
John’s has a more customer focussed agenda, which includes upgradation of the site, revision of fee structure (he wants to lower the fees paid by people to list items & raise commission that eBay would earn on successful sales), and increasing search exposure for sellers with best buyer-satisfaction ratings. John prophetically commented, “Sellers that describe items accurately, ship on time & ship at a fair price will enjoy preferential pricing & discounts... this will significantly improve the buyer’s experience overall.”
Even the much praised Whitman has had her share of gut hits, notable being her open gamble to acquire Internet telephone service Skype last year for $2.6 billion. Skype did not generate expected revenues; worse, as its value fell, eBay had to write down a killing $1.4 billion. In fact, despite eBay seeing profits rise radically from 2004 to 2006 ($7.84 to $11.26 billion), Morgan Stanley quoted to B&E that the Skype acquisition was one of the chief reasons for a tremendous fall in eBay’s 2007 profits of $3.48 billion. Even Skype’s user and operating metrics decelerated across the board for the fifth consecutive quarter on December 31, 2007. Still, as Whitman announced her exit, eBay’s share value dropped almost instantly, dropping 6.1% to $27.18 before closing on January 25, 2008 at a 52-week low of $26.83, though Whitman did say of the new CEO Donahoe, “I’m extremely confident in John’s skills and the abilities of his veteran management team.”
They say it’s tough to become number one, but tougher to stay there! While Whitman has already showcased her cutting edge competitive skills to bring eBay to numero uno position in e-commerce, one wonders how much ‘tougher’ will John allow it to get to keep hold of that position! We don’t think it’ll take a decade for us to know that, eh!
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
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