Wednesday, November 21, 2007

The growing fear of video games...

The video game industry has been a high growth sector for the last decade with global sales in 2007 projected to cross $37 billion. Already bigger than the movie industry, it is slated to overtake the music industry too this year. As it grows, however, the industry is drawing flak for its unabashed use of gratuitous sex and violence to hook young minds. Games like Half-Life, GTA 3, and Quake 4 have been criticised for using this strategy. But a new breed of games has changed the rules of the game (no pun intended!). MMORPG or Massively Multiplayer Online Role-Playing Games feature a persistent online fantasy land, which gamers explore by creating a fictional character. Due to their online nature, these games are never-ending, meaning the developers keep adding content to keep gamers (read addicts) hooked.
For Complete IIPM Article, Click on IIPM Article

Source: IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

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