Thursday, July 22, 2010

Flavours of India

These are not celebrated stories of fortune 500 global brands with multi-million marketing budgets or chest-thumping nuggets about state sponsored public sector heavyweights; neither are they oft-repeated sagas of how some dynamic guys combated India’s license regime to emerge as global business tycoons or even how some new age leaders pounced on sunrise sectors to carve their niche. instead these are stories about humble beginnings, sometimes misplaced ambitions and halting growth. the following pages may titillate many, but if the entrepreneurial vision of these regional rajahs influence even a few, our purpose will have been served. Read on...
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Source : IIPM Editorial, 2010.

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

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